Senior Product Manager – Marketing OS, LeadGen

JobgetherB2B SaaS, MarTech

IndiaFull-TimeSenior

Salary not disclosed

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Job Details

7+ years of Product Management experience, ideally within B2B SaaS, MarTech, CRM, analytics, growth, or customer-engagement platforms.
Proven experience owning a customer-facing product or product area end to end, from discovery and strategy through launch, measurement, and iteration.
Experience defining and executing roadmaps across multiple interconnected product areas.
Strong understanding of lead generation, customer acquisition, conversion optimization, qualification, and growth loops.
Experience with products such as forms, surveys, quizzes, chat widgets, analytics, attribution, tracking, or interactive content.
Familiarity with behavioral tracking concepts including page views, clicks, scrolls, field interactions, submissions, abandonment, and conversion events.
Understanding of event taxonomies, analytics instrumentation, data pipelines, experimentation, and marketing attribution.
Experience with embeddable products such as widgets, scripts, SDKs, forms, or externally hosted experiences.
Familiarity with APIs, webhooks, CRM integrations, field mapping, workflow automation, and identity resolution.
Experience partnering closely with Engineering across frontend, backend, data, and infrastructure systems.
Strong product judgment, analytical capabilities, and UI/UX sensibility.
Ability to influence cross-functional stakeholders and drive alignment without direct authority.

Own the product strategy and roadmap across Forms, Surveys, Quizzes, QR Codes, Chat Widget, External Tracking, and related LeadGen capabilities.
Build cohesive experiences across product builders, templates, publishing workflows, data models, integrations, analytics, and reporting.
Develop capabilities that improve visitor engagement, completion rates, lead quality, qualification, routing, and follow-up.
Partner with CRM, Workflows, Conversations, Analytics, and Payments teams to connect lead interactions with downstream business outcomes.
Define and evolve external tracking capabilities covering visitor behavior, conversions, identity, attribution, and campaign activity across third-party websites.
Strengthen analytics foundations through consistent event taxonomies, instrumentation standards, measurement, and reporting.
Drive AI-assisted product experiences including content creation, copy generation, logic recommendations, lead qualification, insights, and conversion optimization.
Partner with Engineering on builders, embeddable widgets, APIs, submission pipelines, tracking scripts, identity resolution, and event infrastructure.
Support go-to-market initiatives including positioning, pricing, packaging, messaging, launches, enablement, onboarding, and customer education.

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