Performance Marketing Copywriter
X
XometryManufacturing
Buenos Aires, ArgentinaFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- English
- Experience
- 4+ years
- Required Skills
- A/B testingHubSpot
Requirements
- 4+ years of experience in performance marketing, lifecycle marketing, or growth-focused content roles.
- Proven track record of writing high-converting email, video script, and landing page copy.
- Strong understanding of email marketing mechanics including segmentation, sequencing, and deliverability.
- Familiarity with landing page structure and conversion principles.
- Deep understanding of performance KPIs such as open rate, CTR, CVR, and ROAS.
- Proficiency with HubSpot or similar CRM/ESP platforms.
- Demonstrated ability to use A/B testing and AI tools effectively.
- Excellent English grammar, editing, and messaging skills in a B2B context.
- Adept at building Claude Skills or comparable custom AI workflows to scale production.
- Demonstrated project management skills to manage multiple campaigns simultaneously.
- Preferred: Experience in manufacturing, engineering, or industrial sectors.
- Preferred: Experience briefing or storyboarding video scripts.
Responsibilities
- Write marketing and lifecycle emails, including welcome series and nurture workflows, for Xometry and Thomas brands.
- Develop video scripts for YouTube, paid social, and product explainers that translate technical concepts into clear narratives.
- Draft high-converting landing page copy, from hero messaging to CTAs, aligned with traffic sources.
- Partner with Lifecycle Marketing to plan and sequence email journeys while aligning copy with visual assets.
- Collaborate with Product, Content, and Growth Marketing teams to maintain brand voice and campaign alignment.
- Use performance metrics like CTR, CVR, and ROAS to iterate and refine copy for better engagement.
- Build and implement Claude Skills to streamline copy production, QA, and A/B test generation.
View Full Description & ApplyYou'll be redirected to the employer's site