Senior Content Marketing Manager

New
J
JobgetherB2B SaaS / Fintech
Based in CanadaFull-TimeSenior
Salary92,000 - 130,000 CAD per year
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Job Details

Experience
7+ years
Required Skills
Project ManagementSEOHubSpot

Requirements

  • Approximately 7+ years of experience in content marketing, digital marketing, or social content.
  • Strong portfolio demonstrating high-quality writing and editing across multiple formats.
  • Hands-on experience managing brand social channels, including planning and measurement.
  • Practical SEO/GEO expertise, including search intent, content briefs, and performance analysis.
  • Ability to simplify complex subjects while maintaining accuracy and trust.
  • Strong analytical skills with confidence using marketing analytics to guide decisions.
  • Strong project management and prioritization skills for remote collaboration.
  • Excellent written and verbal communication skills with high attention to detail.
  • Experience in Canadian payroll, accounting, bookkeeping, fintech, or B2B SaaS is a plus.
  • Experience with HubSpot or Agorapulse is preferred.
  • Familiarity with AI-assisted research and emerging search behavior is beneficial.

Responsibilities

  • Own the social editorial calendar across priority channels including ideation, copy, publishing, and quality control.
  • Maintain a consistent publishing rhythm of approximately five posts per week.
  • Repurpose blogs, guides, webinars, videos, and research into channel-specific content.
  • Develop and prioritize content opportunities based on search intent, technical SEO, and AI-search behavior.
  • Create content briefs focused on small business, accounting, and bookkeeping audiences.
  • Optimize on-page content, metadata, structure, and internal linking.
  • Write and edit short- and long-form content including social, conversion, product, and web copy.
  • Collaborate with internal teams like Sales and Customer Success to inform the editorial roadmap.
  • Monitor monthly content performance regarding audience growth, engagement, and conversion.
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92,000 - 130,000 CAD per year
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