Director of Account Based Marketing

New

JobgetherB2B Marketing

Based in United StatesFull-TimeDirector

SalaryBase salary paid in USD with commission opportunities.

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Job Details

7+ years of experience in B2B marketing strategy or account-based marketing.
Hands-on proficiency with 6Sense, Demandbase, or an equivalent ABM and intent-data platform.
Strong knowledge of B2B marketing technology platforms including Salesforce, Marketo, and HubSpot.
Deep understanding of intent data, predictive scoring, and account tiering.
Strong client-facing communication and presentation skills.
Excellent project management capabilities to oversee multiple client ABM programs.
Strong understanding of business metrics and pipeline mechanics.
Ability to lead and influence cross-functional teams.
Advanced proficiency in spoken and written English.

Own end-to-end ABM strategy and delivery across the B2B client portfolio, including account selection, tiering, intent strategy, campaign triggers, and multi-channel orchestration.
Serve as the senior ABM subject matter expert and strategic partner to Account Directors, Strategy teams, and ABM professionals.
Develop and continuously improve ABM audits, playbooks, go-to-market plans, and strategic frameworks in partnership with client strategy teams.
Architect and manage 6Sense, Demandbase, or equivalent ABM platform implementations, including intent data integration, account scoring, and predictive analytics workflows.
Lead cross-functional collaboration across SEO, Paid Media, Creative, PR, Influencer, CRO, and other disciplines to ensure account-based programs operate as integrated campaigns.
Present ABM strategies and performance directly to clients and lead discovery conversations around account-based opportunities.
Own the ABM measurement framework, including pipeline sourced and influenced, account engagement, and movement through funnel stages.

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