Event Marketing Manager
New
B
Branching MindsEducation Technology
United StatesFull-TimeMiddle
Salary90,000 - 105,000 USD per year
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Job Details
- Experience
- 4+ years of experience
- Required Skills
- Adobe Creative SuiteHubSpotAsanaCanva
Requirements
- 4+ years of experience and demonstrated success with planning and promoting B2B events.
- Experience planning and executing large-scale education industry conferences and events.
- Knowledge of the K-12/education industry landscape, including key conferences, trends, and audiences.
- Solid experience with CRM systems and marketing tools to manage and measure event activities.
- Experience working with virtual event software (Zoom, Cvent, Hopin, etc.).
- Minimum design skills (using Canva or Adobe).
- Excellent organizational skills with the ability to manage tasks and deadlines across multiple projects at once.
- Strong communication skills, both written and verbal.
- Ability to work well in a team environment and collaborate with colleagues from diverse backgrounds.
- Eagerness to learn and adapt to new challenges in a fast-paced environment.
Responsibilities
- Lead the overarching event strategy in partnership with sales leadership to prioritize events for maximum ROI.
- Manage logistics and deadlines across multiple events simultaneously, including venue coordination and registrations.
- Collaborate with the sales team to ensure alignment on event strategy and on-site logistics.
- Partner with the marketing team on promotional strategies, including email marketing, web content, and lead nurturing.
- Track and manage leads generated through event participation to evaluate performance.
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