- Own end-to-end execution of industry conferences annually across 20+ verticals.
- Lead logistics for trade show booths, including vendor selection, design, and staffing.
- Manage owned event programs like executive dinners, roundtables, and roadshows.
- Partner with Sales and SDR teams to design pre-event outreach campaigns.
- Track event ROI, pipeline metrics, and CAC contribution.
- Develop post-event follow-up playbooks for lead routing.
- Manage event budgets and vendor contract negotiations.
- Collaborate with Brand and Content teams on messaging and visual identity.
Project ManagementSalesforceLead Generation+2 more