Events Marketing Manager

New

M32 AIAI, B2B Tech

This is a fully remote role open to candidates based in the US or Canada.Full-TimeMiddle

Salary$80,000 - $100,000 a year

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Job Details

1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally in B2B or tech.
Proven track record of executing end-to-end event planning.
Experience managing and forecasting event budgets and maximizing ROI.
Proficiency in defining KPIs and connecting event activity to pipeline and revenue.
Demonstrable experience using AI tools or workflows to automate or improve marketing tasks.
Familiarity with HubSpot or similar CRM tools.
Strong project management and negotiation skills.
Excellent written and interpersonal communication abilities.
Ability to remain calm under pressure and problem-solve on site.
Willing and able to travel 30% to 50% of the time, primarily across North America.

Research, evaluate, and recommend tradeshows, conferences, and industry events that align with our ICP and revenue goals.
Manage relationships with event organizers, vendors, and venues while negotiating sponsorships and booth terms.
Plan and execute end-to-end event logistics including booth design, shipping, swag, and on-site staff travel.
Serve as the primary on-site point of contact for set-up, tear-down, and real-time troubleshooting.
Brief team members on objectives, talking points, and logistics before events.
Partner with sales to capture, qualify, and follow up on leads while executing on-site meetings and events.
Collaborate with marketing on pre- and post-event campaigns including email, landing pages, and paid promotion.
Manage and forecast the event budget to maximize ROI.
Define KPIs and build post-event reports to measure performance and improve future execution.

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