- Develop a regional field strategy and program calendar aligned with GTM priorities.
- Partner with Sales to translate regional priorities into impactful field programs.
- Lead conference presence strategy and execution.
- Create integrated programs connecting field activities with content, customer advocacy, and partner marketing.
- Develop and execute executive-focused experiences like roundtables and dinners.
- Build target and account-based programs for key prospects.
- Manage end-to-end program delivery, including budgets, vendors, and logistics.
- Track and evaluate program performance, ROI, and pipeline contribution.
Project ManagementCRMSaaS