Sr Director, Product Marketing
New
E
ExtraHopCybersecurity
RemoteFull-TimeDirector
Salary$245,000 - $264,000 + bonus + benefits
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Job Details
- Experience
- 10+ years of experience in product marketing, with 5+ years of leadership experience
- Required Skills
- Project ManagementCybersecuritySaaS
Requirements
- Bachelor’s degree required; MBA preferred.
- 10+ years of experience in product marketing, with 5+ years of leadership experience in B2B enterprise technology marketing.
- Deep expertise in cybersecurity, SaaS, cloud, and IT infrastructure markets.
- Proven ability to market to technical and security-focused personas.
- Demonstrated success in building and executing integrated product marketing strategies.
- Strong technical aptitude and ability to distill complex technical concepts into clear, compelling narratives.
- Proven track record of conducting competitive market analysis and using data-driven insights.
- Outstanding writing, communication, and presentation skills.
- Experience working with and influencing senior executives, stakeholders, and partners.
- Exceptional project management and organizational skills.
- Willingness to travel up to 20% to support sales, events, and key customer engagements.
Responsibilities
- Lead and inspire the product marketing function with 3 direct reports, fostering collaboration, innovation, and a shared commitment to achieving business objectives.
- Own the positioning and messaging architecture for the full portfolio.
- Own launch strategy and end to end launch execution in collaboration with Product Management, Corporate Marketing, and Operations.
- Empower the sales and partner ecosystem with clear, persuasive tools and training that communicate ExtraHop’s value proposition and drive revenue growth.
- Develop impactful sales collateral, presentations, playbooks and product demonstrations tailored to resonate with enterprise customers.
- Create high-quality, engaging content that drives thought leadership, customer engagement, and demand generation, including white papers, blogs, case studies, webinars, and more.
- Conduct comprehensive market research and competitive analysis to uncover trends, buyer needs, and market opportunities.
- Work closely with the broader marketing team to design and execute integrated marketing campaigns.
- Serve as a trusted advisor and spokesperson for ExtraHop to executive meetings, customer engagements, and industry events.
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