Senior Growth Marketer (Google & Meta Ads Specialist)
New
H
HuzzleDigital Marketing
South Africa. Colombia. United Kingdom. Spain. Mexico. Argentina, 9-5 CSTFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- English
- Required Skills
- A/B testingSlack
Requirements
- Proven track record in Direct Response marketing with a deep understanding of customer desire, intent, and buying behaviour
- Advanced / expert-level Google Ads expertise
- Strong Meta Ads experience
- Proven experience generating leads and/or inbound phone calls through paid advertising
- Demonstrable experience optimizing campaigns against commercial performance metrics such as CPA, CPL, ROAS, conversion rate, and lead quality
- Highly analytical mindset with the ability to turn campaign data into immediate, actionable decisions
- Experience launching campaigns from scratch, diagnosing poor performance, cutting losers, and scaling winners
- Experience managing meaningful advertising budgets; $50k–$100k+ monthly Google Ads spend is strongly preferred
- Strong understanding of conversion tracking, attribution, call tracking, search-term analysis, budget allocation, A/B testing, and landing-page performance
- Exceptional command of written and spoken English
- Availability to work strictly 9-5 CST
Responsibilities
- Build, manage, optimize, and scale high-intent Google Ads campaigns, with Meta Ads as a secondary channel
- Develop campaigns specifically designed to generate qualified inbound phone calls and leads
- Analyse campaign performance quickly and identify winning and losing campaigns, keywords, audiences, ads, and landing pages
- Aggressively cut wasted spend and reallocate budget toward profitable opportunities
- Continuously test new messaging, offers, targeting, keywords, creative, and landing-page approaches using direct-response principles
- Optimize campaigns against CPA, CPL, conversion rate, lead quality, and overall acquisition economics
- Monitor search-term data, conversion tracking, attribution, call tracking, and landing-page performance
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