Growth Marketing Manager (Paid Analytics)
New
J
JobgetherMarketing Analytics
Work remotely from Mexico as part of a distributed environment.Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years of experience in marketing analytics, growth analytics, or a closely related field.
- Required Skills
- SQLTableauData engineeringA/B testingDatabricks
Requirements
- 5+ years of experience in marketing analytics, growth analytics, or a closely related field.
- Proven ability to independently manage complex, end-to-end analytical projects.
- Technical expertise in tracking implementation including GTM, pixel setup, and server-to-server integrations.
- Deep knowledge of multi-touch, data-driven, and incrementality-based attribution models.
- Proficiency in SQL and at least one BI or analytics platform such as Databricks, Data Studio, or Tableau.
- Experience with web analytics platforms such as GA4 or Adobe Analytics.
- Experience with behavioral analytics tools such as Amplitude.
- Strong understanding of digital marketing channels including paid social, SEM, and programmatic.
- Experience with A/B testing and statistical analysis applied to marketing measurement.
- Strong communication skills for presenting findings to non-technical stakeholders.
Responsibilities
- Design, implement, and refine attribution models across marketing channels.
- Define and implement incrementality measurement approaches, including geo holdouts and intent-to-treat analyses.
- Lead tracking infrastructure implementation, including pixels, tag management, and event tracking for web and mobile.
- Manage and evolve the marketing analytics stack, including GA4, Amplitude, and Databricks.
- Partner with Data Engineering to improve event schemas and data pipeline reliability.
- Develop dashboards and reporting frameworks to provide visibility into campaign performance and ROI.
- Conduct A/B and multivariate experiments to validate attribution assumptions.
- Translate analytical findings into strategic recommendations for budget allocation.
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