Director, Paid Search

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WpromoteDigital Marketing

Remote, United StatesFull-TimeDirector

Salary$120,000 - $130,000

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Job Details

Experience: 7+ years
Required Skills: Google AnalyticsMicrosoft ExcelDigital MarketingGoogle WorkspaceAsana

7+ years of experience working in paid media advertising comprising media planning/buying in paid search within an agency/client environment.
2+ years prior staff management with development and mentoring experience.
Extensive experience developing, optimizing, analyzing, and reporting on paid search campaigns.
Experience with Google Ads and Microsoft Ads.
Experience with data analytical tools such as Google Analytics.
Strong working experience in Google Suite, Excel, and Asana.
Experience creating paid search customer acquisition campaigns for a diverse range of clients and verticals (multi-location and lead gen preferred).
Excellent oral, written, and interpersonal skills.
Boardroom leadership presence and the ability to lead a team remotely.
Maturity and professionalism appropriate for the size and scale of teams and accounts managed.

Lead and develop a team of 4–5 Paid Search Managers and Associate Directors through strategic guidance and coaching.
Oversee a portfolio of enterprise Paid Search clients, ensuring execution, retention, growth, and strategic alignment.
Drive integrated, data-informed Paid Search strategies aligned with client business objectives and cross-channel goals.
Serve as a senior strategic partner across client relationships, overseeing deliverables and long-term growth.
Partner cross-functionally with Client Services and media teams to identify account growth opportunities and improve operational efficiency.
Establish testing frameworks and innovation roadmaps to advance Paid Search best practices.
Support new business initiatives through account audits and pitches for prospective clients.

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