Senior Content & Customer Marketing Manager
New
G
Grant Street GroupGovTech
United States (Remote)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5-7+ years
- Required Skills
- SEOStakeholder management
Requirements
- 5-7+ years of experience in B2B content marketing, customer marketing, or editorial strategy.
- Experience in enterprise software or complex markets.
- Portfolio demonstrating original thought leadership and credible customer storytelling.
- Excellent writing, developmental editing, and interviewing skills.
- Proven experience building a content, advocacy, reference, or customer-engagement program from the ground up.
- Strong customer-facing judgment with experience working directly with executives, Sales, Product, and clients.
- Ability to create structure and manage processes with ambiguous inputs and busy stakeholders.
- Working knowledge of SEO and AI-search practices for research and workflow.
- Ability to manage multiple priorities and external contributors while remaining hands-on.
Responsibilities
- Build and manage an editorial roadmap aligned with GSG’s priorities.
- Research, interview, write, and edit thought leadership, market perspectives, client stories, case studies, reports, and campaign assets.
- Create a repeatable process for identifying customer outcomes and managing a bench of client references and advocates.
- Draw out strong points of view from executives and subject-matter experts for market-facing content.
- Partner with Client Success and operations leaders on voice-of-client programs and relationship surveys.
- Establish standards for content intake, prioritization, review, and performance measurement.
- Collaborate with Growth Marketing to distribute content across campaigns, web, email, social, and events.
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