Director, Communications
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InMarketConsumer Intelligence, AdTech
Remote (US-Only)Full-TimeDirector
SalaryTargeted Base Salary Range for this role is $150,000-165,000
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Job Details
- Experience
- 6+ years
- Required Skills
- Project Management
Requirements
- 6+ years of experience in content marketing, brand storytelling, journalism, corporate communications, or editorial.
- Exceptional writing and editing skills with the ability to make complex topics clear and accessible.
- Demonstrated experience developing research reports, case studies, white papers, and thought leadership.
- Strong editorial judgment and ability to develop a distinctive brand voice.
- Experience interviewing executives and subject matter experts to build narratives.
- Ability to independently manage a project from research and interviews to final publication.
- Strong understanding of B2B audiences and ability to create commercially relevant content.
- Excellent project management skills and ability to manage multiple initiatives simultaneously.
- Comfort working independently in a fast-paced, highly collaborative environment.
Responsibilities
- Develop and execute InMarket's content and brand storytelling strategy in alignment with company priorities.
- Define and evolve core narratives, messaging, and points of view across consumer intelligence and advertising.
- Own the development of high-quality research reports, case studies, white papers, and industry insights.
- Develop executive thought leadership, including bylines, articles, speeches, and presentations.
- Partner with Marketing to distribute content across website, social channels, and events.
- Collaborate with Product, Insights, and Sales teams to identify content opportunities and support go-to-market initiatives.
- Establish metrics to evaluate content performance and optimize strategy.
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