Market Research Manager

New
P
PointClickCareHealth Tech
USFull-TimeManager
Salary not disclosed
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Job Details

Experience
5 years hands-on experience
Required Skills
Artificial IntelligenceData AnalysisMicrosoft Power BIMicrosoft ExcelPowerPointMarket Research

Requirements

  • 5 years of hands-on experience within the market research industry.
  • Experience collecting, analyzing, reporting, and presenting findings within the healthcare industry.
  • Advanced analytical skills including experience with statistical modeling.
  • Ability to integrate disparate data sources.
  • Advanced storytelling and presentation skills.
  • Expertise with Excel, PowerPoint, PowerBI, and AI solutions.
  • Understanding of conjoint, Max Diff, price elasticity, and concept testing.
  • Experience managing complex studies such as brand health and brand equity trackers.
  • Bachelor's or advanced degree in business, mathematics, or the sciences.

Responsibilities

  • Advocate for a customer-focused approach and enhance primary research capabilities.
  • Design, implement, and manage market research studies using qualitative and quantitative methods.
  • Analyze data from various sources using tools like Excel, SPSS, or AI-based solutions.
  • Create reports, dashboards, and presentations to communicate findings to stakeholders.
  • Deliver research recommendations to senior leadership.
  • Oversee project timelines and maintain organized research documentation.
  • Stay updated on emerging research technologies and methodologies.
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