Senior Product Marketing Manager
New
T
TeramindB2B Cybersecurity
CanadaContractSenior
Salary not disclosed
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Job Details
- Experience
- 8+ years in product marketing, including at least 3 years in B2B cybersecurity or adjacent enterprise SaaS
- Required Skills
- SaaS
Requirements
- 8+ years of experience in product marketing.
- At least 3 years of experience in B2B cybersecurity or adjacent enterprise SaaS.
- Proven ownership of positioning in a multi-category or category-creation environment.
- Track record of building usable sales enablement resources.
- Fluency in competitive intelligence and turning win/loss data into messaging.
- Experience managing creative or content talent.
- Strong writing skills.
- Analyst relations experience (e.g., Gartner, Forrester).
Responsibilities
- Own and test core positioning across IRM, DLP, AI Governance, and employee monitoring categories.
- Build persona and buyer-journey frameworks based on real win/lost data.
- Manage the sales enablement stack including onboarding decks, demo scripts, and objection-handling guides.
- Maintain competitive battlecards and provide win/loss insights to sales teams.
- Partner with Product to translate the roadmap into GTM narratives and launch plans.
- Lead the creative production function and optimize content workflows.
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