Senior Account Based Marketing Manager
S
SamsaraIoT, B2B SaaS
Remote position open to candidates residing in the US.Full-TimeSenior
Salary$116,322.50 — $195,500 USD
Apply NowOpens the employer's application page
Job Details
- Experience
- 6+ years
- Required Skills
- SaaS
Requirements
- 6+ years of ABM, demand generation, and enterprise B2B marketing, with a focus on SaaS and high-tech solutions
- Experience building and running 1:1 and 1:few ABM programs including account selection, buying committee mapping, and personalized content development
- Hands-on familiarity with ABM channel mix including digital, direct mail, account landing pages, and account-level events
- Track record partnering directly with enterprise AEs and sales leadership on account strategy and running effective account planning sessions
- Demonstrated ability to navigate complex account and pipeline challenges
- Clear point of view on measuring ABM impact and handling multi-touch attribution ambiguity
- Bachelor's degree or equivalent experience
- Experience working with AI tools
Responsibilities
- Own 1:1 and 1:few account-based marketing strategy and execution for a prioritized portfolio of strategic Enterprise accounts
- Partner closely with Enterprise Sales teams to lead bi-weekly 1:1 account planning sessions and develop tailored plans for specific accounts
- Build buying-group plays that reach multiple stakeholders on a committee with coordinated, personalized messaging across the buyer's journey
- Act as a strategic thought partner to Sales by identifying opportunities, solving challenges, and aligning marketing effort to account priorities
- Orchestrate cross-functional partners in digital, content, demand generation, field marketing, product marketing, and marketing operations to bring account programs to life
- Own account progression and closed-loop reporting for your portfolio, delivering measurable impact on pipeline and closed-won, with a recommendation attached to every read-out
- Manage program budget with accurate cost tracking at the account and play level
View Full Description & ApplyYou'll be redirected to the employer's site
