Digital Marketing Specialist
New
S
ScaleSourceDigital Marketing
Mexico. Colombia. Kenya. South Africa. Philippines. Serbia, Monday–Friday, 9am–6pm (Pacific, Central, or Eastern)Full-TimeMiddle
Salary1,250 - 1,500 USD per month
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Job Details
- Languages
- English
- Experience
- 2-5 years
- Required Skills
- Adobe PhotoshopHTMLCSS
Requirements
- 2-5 years running digital marketing campaigns end to end.
- Hands-on experience running paid ads in Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
- Proficient in Adobe Photoshop and Premiere for basic creative edits and asset prep.
- Experience running email or SMS campaigns in Klaviyo or Mailchimp.
- Fluent written English.
- Experience with ChatGPT or similar AI tools.
- Familiarity with SEO, Google Analytics, or SEMrush.
- Basic HTML/CSS knowledge for email templates.
- Stable internet connection.
- Reliable punctuality and proactive campaign management.
Responsibilities
- Plan, launch, and adjust paid campaigns on Meta, Google, and LinkedIn, changing budgets and targeting as results come in.
- Work with writers and designers to get ad copy and creative ready, then check it against what's actually converting.
- Build and send email and SMS campaigns in Klaviyo or Mailchimp, testing subject lines and timing to improve opens and clicks.
- Use ChatGPT or similar tools to draft ad variations and speed up execution.
- Pull performance numbers on a regular schedule and turn them into a short list of what to change next.
- Coordinate with design, content, and any project managers on the account to ensure campaign timelines.
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