Director of Sales, National Accounts

New
F
FeastablesCPG Snacking
Remote- USFull-TimeDirector
Salary170,000 - 200,000 USD per year
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Job Details

Experience
10+ years

Requirements

  • 10+ years of experience in CPG sales, national account management, or a related commercial leadership role.
  • Proven success managing large retailer relationships and customer P&Ls across grocery, convenience, or mass retail channels.
  • Deep experience leading Joint Business Planning processes and building long-term strategic customer partnerships.
  • Strong understanding of broker management, distributor relationships, and retail execution best practices.
  • Experience leading, coaching, and developing high-performing sales teams.
  • Strong financial acumen with experience in pricing strategy, trade investment, promotional planning, and forecasting.
  • Advanced negotiation, strategic selling, and relationship management skills.
  • Strong analytical capabilities with experience leveraging syndicated data platforms and market trends.
  • Ability to influence stakeholders and build strong partnerships across internal and external teams.
  • Experience working in a startup or high-growth, fast-paced environment.
  • Bachelor's degree required; MBA or equivalent experience is a plus.
  • Willingness to travel approximately 40% as needed.

Responsibilities

  • Own and lead top national retail accounts, delivering against revenue, distribution, velocity, market share, and profitability goals.
  • Build and maintain strong relationships with senior retail partners to unlock growth opportunities.
  • Lead annual Joint Business Planning processes and develop long-term customer strategies.
  • Drive customer negotiations across pricing, trade investment, promotional programming, and business agreements.
  • Partner with broker organizations to ensure alignment and in-market execution.
  • Develop customer-specific growth strategies across grocery, convenience, and emerging retail channels.
  • Establish performance expectations, KPIs, and accountability measures for teams and broker partners.
  • Coach team members on customer management, strategic selling, and forecasting.
  • Define long-term national account strategies and translate them into actionable plans.
  • Serve as the internal voice of the customer, providing retailer insights and competitive intelligence.
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170,000 - 200,000 USD per year
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