Senior Product Marketing Manager
New
T
TogetherWorkB2B SaaS
Austin, TX (hybrid) or RemoteFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years of progressive experience
- Required Skills
- Artificial IntelligenceCross-functional Team LeadershipMarket Research
Requirements
- Bachelor’s degree in Marketing, Business, or related field.
- 7+ years of progressive experience in Product Marketing, Vertical Marketing, or B2B SaaS marketing.
- Proven track record in developing market strategies and GTM programs.
- Experience owning positioning, messaging, launches, and competitive strategy.
- Strong understanding of B2B sales cycles and sales enablement.
- Demonstrated ability to influence cross-functional teams without direct authority.
- Exceptional written and verbal communication skills.
- Commercial mindset with experience tracking pipeline, revenue, and product adoption.
- Ability to work in both strategic and hands-on execution capacities.
- Experience marketing technology to arts or related organizations is strongly preferred.
Responsibilities
- Serve as the marketing leader and go-to-market expert for the Arts vertical.
- Develop differentiated, value-based positioning and messaging for Arts solutions.
- Lead GTM strategy for major product launches and strategic initiatives.
- Partner with Demand Generation to translate vertical strategy into effective campaigns.
- Develop sales enablement tools, including pitch decks, talk tracks, and competitive intelligence.
- Translate market and customer insights into product strategy and roadmap priorities.
- Leverage AI tools and data to measure launch effectiveness and optimize performance.
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