Social Media Manager, Reddit
New
J
Jerry.aiFintech Insurtech
Jerry.ai is only able to hire full-time salaried employees who currently reside in AZ, CA, CO, FL, GA, IL, MA, NC, NJ, NV, NY, OR, TN, TX, UT, VA, or Ontario, CanadaFull-TimeMiddle
Salary$80K - $120K
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Job Details
- Experience
- 2+ years
- Required Skills
- SEO
Requirements
- 2+ years managing organic social or community strategy, with a heavy emphasis on Reddit.
- Deep understanding of karma, subreddit dynamics, automods, shadowbans, and platform etiquette.
- Proven track record in consumer tech, fintech, or insurtech.
- Demonstrated ability to write naturally for Redditors without relying on corporate-speak.
- Experience with Value-First strategy, prioritizing long-term trust over quick conversion pushes.
- Understanding of how Reddit content feeds into Google SGE, LLMs, and organic SEO.
- Ability to handle public pushback and skepticism with grace and honesty.
- Strong empathy and ability to engage respectfully in sensitive or critical community discussions.
Responsibilities
- Own Jerry’s official presence across Reddit, including brand-owned subreddits and organic engagement in broader automotive, financial, and consumer communities.
- Establish Jerry’s Reddit voice, determining appropriate times to provide technical advice, use humor, or observe without interrupting.
- Craft high-effort, informative text posts, deep-dive guides, and visual breakdowns on car ownership, insurance savings, and maintenance.
- Act as the first line of defense in threads discussing Jerry, providing transparent and helpful responses to build trust.
- Track key metrics including Karma growth, thread sentiment, share of voice, referral traffic, and influence on search indexability and LLM citations.
- Feed organic Reddit insights, emerging car-owner pain points, and trending topics back to Product and Content teams.
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