CRM & Retention Marketing Specialist

P
PairedSupplement/CPG
Must be based in South America, or Europe and able to overlap with US business hours, Must be able to overlap with US business hoursContractMiddle
Salary not disclosed
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Job Details

Experience
2+ years
Required Skills
Data AnalysisShopify

Requirements

  • 2+ years of hands-on Klaviyo experience.
  • Strong understanding of Klaviyo flows and flow architecture.
  • Ability to review, troubleshoot, and update existing email templates.
  • Experience with Recharge or a similar subscription management platform.
  • SMS marketing experience.
  • Familiarity with Shopify.
  • Data-driven, highly organized, and self-directed work style.
  • Must be based in South America or Europe.
  • Ability to overlap with US business hours.

Responsibilities

  • Own and manage all email marketing campaigns and flows in Klaviyo including welcome series, post-purchase, win-back, and abandonment flows.
  • Review, test, and update existing email templates to ensure performance and effectiveness.
  • Maintain and optimize existing Klaviyo flows for performance and deliverability.
  • Plan, build, and send SMS marketing campaigns.
  • Manage the brand subscription program through Recharge.
  • Update product detail pages and homepage content for new product launches.
  • Segment audiences and personalize messaging to drive engagement.
  • Monitor, analyze, and report on email and SMS performance metrics.
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