Manager, Digital Marketing

New
K
KariusLife Sciences
Remote (USA)Full-TimeManager
Salary not disclosed
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Job Details

Experience
Minimum of 5 years of relevant experience
Required Skills
Project ManagementDigital Marketing

Requirements

  • Bachelor’s degree in Business, Marketing, Sales or equivalent (Advanced degree preferred).
  • Minimum of 5 years of relevant experience in Marketing, Advertising, Analytics, Sales and/or Strategy Consulting.
  • Experience within life sciences or healthcare preferred.
  • Demonstrated track record of translating digital marketing programs into measurable commercial outcomes.
  • Strong analytical skills with the ability to connect channel performance and customer behavior to actionable commercial recommendations.
  • Excellent communication and presentation skills.
  • Experience translating complex scientific and medical topics into engaging digital content.
  • Strong expertise in digital marketing, marketing analytics, and content management systems.
  • Ability to work effectively and efficiently in a fast-paced startup environment.

Responsibilities

  • Partner across internal teams and agency partners to design and execute digital channel campaigns.
  • Support the development, implementation and optimization of a direct-to-provider and direct-to-patient channel strategy.
  • Drive digital marketing programs that demonstrate measurable commercial impact, including generating qualified leads and delivering revenue.
  • Develop content in partnership with the Director, Sales Enablement and Director, Branding & Events.
  • Build out measurement frameworks and KPIs in collaboration with Commercial Operations.
  • Provide input on how the digital content and marketing strategy should evolve in response to market trends.
  • Deliver compelling presentations that articulate the performance of channel strategies to key stakeholders.
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