Associate Director, Social Media Strategy
New
I
Inizio EvokeHealth, Biotech, Pharma
This role can be remote or hybrid depending on locationFull-TimeDirector
Salary125,000 - 135,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Digital MarketingAccount ManagementData analytics
Requirements
- 5+ years of experience in health, biotech, or pharmaceuticals.
- Bachelor's degree in life sciences, marketing, or communications.
- Proven experience developing and presenting strategic social media plans across platforms like Facebook, X, LinkedIn, YouTube, and Pinterest.
- Strong understanding of both organic and paid social media content.
- Deep knowledge of FDA and FTC regulations for social media within biotech and pharma.
- Experience in an agency environment collaborating within integrated teams.
- Experience growing business with existing clients and participating in new business pitches.
- Proven ability to mentor junior team members.
- Proficiency with social monitoring and measurement tools.
- Strong analytical and problem-solving abilities.
Responsibilities
- Lead the creation of top-notch social strategies and content plans.
- Guide clients and teams on social media strategies and provide proactive insights.
- Act as the primary subject matter expert on platform capabilities, specifications, and trends.
- Develop new approaches and services to expand the agency's social media capabilities.
- Lead teams through social listening initiatives.
- Integrate social media strategy into broader client omnichannel marketing mixes.
- Counsel teams on best practices for organic and paid social execution across major platforms.
- Mentor junior team members and participate in new business pitches.
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