Associate Director, Paid Social
New
D
DEPT®Digital Marketing
US RemoteFull-TimeManager
Salary95,000 - 130,000 USD per year
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Job Details
- Experience
- 5 years
- Required Skills
- AsanaData analytics
Requirements
- Minimum of 5 years of experience in paid social advertising.
- Minimum of 3 years of experience in client-facing roles, serving as a strategic advisor.
- Proven track record of managing and scaling successful paid social programs for enterprise-level or highly complex accounts.
- Deep proficiency in paid social platforms including Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, Reddit, etc.
- Strong analytical skills with the ability to interpret performance data and uncover insights.
- Experience leading, managing, and developing teams, with a focus on mentorship and career development.
- Excellent communication and interpersonal skills to build trust and influence clients.
- Demonstrated ability to foster a collaborative, inclusive, and high-performing team culture.
- Proven capability to develop and execute strategic paid social plans that drive measurable business growth.
- Strong problem-solving skills and adaptability in navigating evolving market conditions.
Responsibilities
- Lead channel-specific paid social strategy for complex, multichannel accounts across platforms such as Meta, TikTok, LinkedIn, Reddit, Snap, and Pinterest.
- Serve as the day-to-day paid social strategist for large, complex media accounts, aligning tactics with objectives, measurement frameworks, and spend levels.
- Own the paid social component of client roadmaps, ensuring alignment with performance goals, creative strategy, and cross-channel initiatives.
- Maintain accountability for budget management, performance delivery, forecasting, and profitability.
- Establish and enforce paid social processes and best practices using tools like Asana and Qontrol.
- Partner with Client Partners and activation teams to deliver cohesive strategies and provide strategic consultation for client presentations.
- Act as the primary escalation point to resolve performance challenges and team coordination issues.
- Build and lead high-performing teams, overseeing onboarding, delegation, and coaching of people managers.
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