Meta Media Buyer

M
MultiplyMiiDigital Marketing
Remote Philippines, 4:00 PM–9:00 PM or 6:00 PM–11:00 PM PHTPart-TimeMiddle
Salary not disclosed
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Job Details

Required Skills
Data AnalysisLead GenerationA/B testing

Requirements

  • Strong hands-on experience managing Meta Ads campaigns end-to-end.
  • Ability to independently develop and execute Meta Ads strategy.
  • Experience with campaign setup, optimization, testing, targeting, and reporting.
  • Strong understanding of Meta Ads Manager and performance metrics.
  • Demonstrated ability to analyze campaign data and make optimization decisions.
  • Experience working with U.S.-based clients or businesses, preferably service-based.
  • Ability to work independently and take ownership of assigned campaigns.
  • Strong communication skills and ability to present performance insights.
  • Familiarity with landing pages, funnels, tracking, and conversion optimization.
  • Experience managing lead-generation campaigns.

Responsibilities

  • Manage Meta advertising campaigns from setup through ongoing optimization.
  • Develop and execute Meta Ads strategies aligned with client goals and budgets.
  • Oversee landing page creation and setup events and tracking.
  • Conduct audience research, targeting, testing, and campaign structuring across Facebook and Instagram.
  • Monitor key performance metrics and identify opportunities to improve campaign performance.
  • Run ongoing A/B tests across audiences, creatives, messaging, and placements.
  • Analyze campaign data and translate insights into actionable recommendations.
  • Prepare performance reports and communicate campaign results clearly.
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