Senior Product Marketing Manager
New
S
ScannerSecurity Data Lake
Location: San Francisco, CA (Hybrid) or US-RemoteFull-TimeSenior
SalaryCompetitive salary, meaningful equity, and comprehensive benefits
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Job Details
- Experience
- 5+ years
- Required Skills
- Market Research
Requirements
- 5+ years of experience marketing security, infrastructure, or technical B2B products.
- Hands-on, senior individual contributor mentality.
- Proven experience with product positioning and messaging.
- Strong proficiency in content production for various channels.
- Demonstrated ability to drive sales enablement and produce effective collateral.
- Experience with competitive analysis and persona research.
- Capability to work directly with founders on GTM strategy.
- Bias for shipping, rapid testing, and clean reporting.
- Strong stakeholder communication skills.
Responsibilities
- Own product positioning, messaging architecture, and narrative across the website, blog, and customer-facing assets.
- Lead content production including case studies, one-pagers, landing pages, and newsletters.
- Drive executive and social storytelling, including ghostwriting for founders.
- Support event and field marketing strategy to ensure high-impact presence at conferences and meetups.
- Collaborate with the GTM team to create and maintain sales enablement materials like decks and competitive battlecards.
- Conduct ongoing market research, persona development, and competitive analysis.
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