Consumer Insights Specialist

M
Maker LabMarketing, Tech
Jakarta, Jakarta, IndonesiaFull-TimeMiddle
Salary not disclosed
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Job Details

Languages
English, Bahasa Indonesia
Experience
3-4 years
Required Skills
Data AnalysisMarket Research

Requirements

  • 3-4 years of experience in market research, consumer insights, or product marketing.
  • Strong grounding in both qualitative and quantitative research methods.
  • Experience with social listening tools (e.g., Brandwatch, Meltwater, Talkwalker).
  • Proficiency in using AI tools for prompt engineering with a focus on data privacy.
  • Comfortable using basic coding, low-code, or no-code tools.
  • Strong presentation skills and report writing abilities.
  • Excellent written and spoken English.
  • Fluency in Bahasa Indonesia.
  • Ability to share a portfolio demonstrating research rigor and analytical depth.

Responsibilities

  • Own end-to-end product research, teardowns and competitive benchmarking of Consumer Apps and Gen AI features.
  • Design and run structured market research and product testing in Indonesia.
  • Track competitor product launches and feature rollouts to identify market gaps.
  • Partner with research and analytics agencies to synthesize findings into actionable recommendations.
  • Organize product feedback into structured insights using light coding or vibe-coding approaches.
  • Build light workflow automation to streamline data collection and reporting.
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