Customer Lifecycle Marketer (AI-Augmented)

New
P
PriceLabsHospitality Technology
India - RemoteFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
3-5 years
Required Skills
SQLArtificial IntelligenceMicrosoft ExcelBigQueryPrompt Engineering

Requirements

  • 3-5 years of experience in customer lifecycle marketing roles.
  • Hands-on experience using AI tools (LLMs, agents, or automation platforms).
  • Understanding of prompt engineering and model optimization.
  • Strong technical skills in Excel and SQL for performance analysis.
  • Proficiency in email platforms such as SmartLead and Customer.io.
  • Experience with data tools like Hightouch and BigQuery.
  • Excellent copywriting skills to train AI messaging.
  • Strong problem-solving and critical thinking abilities for debugging agent behaviors.

Responsibilities

  • Manage and supervise outbound AI agents to monitor outputs and refine prompts.
  • Design and execute targeted cold email campaigns with strategic guardrails.
  • Manage and segment lead lists to ensure proper AI targeting.
  • Analyze AI performance to provide recommendations for improved response rates.
  • Architect and train new AI agents for lifecycle marketing workflows.
  • Segment subscriber bases to identify cohorts for AI-driven vs. static nurturing.
  • Utilize Google BigQuery, Hightouch, and Customer.io to enable hyper-personalization.
  • Develop retention strategies to re-activate churned customers via AI intervention.
  • Monitor campaign metrics including open rates, click-through rates, and conversion rates.
  • Ensure AI communications comply with email marketing regulations and perform quality assurance.
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