Marketing Data & Automation Analyst
New
J
JobgetherDTC E-Commerce
BrazilFull-Time
Salary not disclosed
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Job Details
- Required Skills
- ShopifyData analytics
Requirements
- Background in engineering, software development, coding, automation, data analytics, or another closely related technical discipline.
- Practical experience using AI-assisted tools such as Claude, ChatGPT, Cursor, or comparable solutions for analytical, technical, or operational workflows.
- Experience in DTC, e-commerce, performance marketing, digital advertising, or consumer-focused businesses.
- Experience working with, analyzing, or interpreting marketing, advertising, or paid media data.
- Ability to work with large or complex datasets and identify meaningful trends, patterns, anomalies, and opportunities.
- Comfortable building or using automation workflows and experimenting with AI-powered tools to improve efficiency.
- Strong analytical, problem-solving, and critical-thinking skills, with the ability to transform data into actionable conclusions.
- Ability to work independently, take ownership of projects, and operate effectively in an environment where tools and processes change frequently.
- Strong curiosity and willingness to continuously learn new technologies and approaches.
Responsibilities
- Analyze paid media and advertising performance data to identify trends, opportunities, anomalies, and areas for optimization.
- Translate complex campaign and marketing datasets into clear, practical insights and recommendations for the media buying team.
- Build, maintain, and continuously improve automated marketing, reporting, and data workflows.
- Use AI-assisted tools and automation platforms such as Make.com, Claude, ChatGPT, Cursor, and similar technologies to streamline analysis and operational processes.
- Connect, structure, and organize data from multiple marketing and advertising sources to improve reporting quality and decision-making.
- Develop AI-assisted processes for recurring marketing analysis, reporting, monitoring, and operational tasks.
- Identify changes in campaign performance and investigate patterns that may impact marketing efficiency and business outcomes.
- Partner with media buying and marketing stakeholders to provide data-driven analysis and recommendations.
- Continuously evaluate emerging AI, automation, analytics, and marketing technologies that could improve team productivity and workflows.
- Adapt processes and systems as business priorities, tools, and technologies evolve.
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