Creative Director

L
LumiMedsTelehealth
US-Based, U.S. business hoursFull-TimeManager
Salary not disclosed
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Job Details

Languages
English
Required Skills
Figma

Requirements

  • Located in the United States.
  • Hands-on execution experience as a maker, not just a manager.
  • Demonstrated ability to independently write copy, design statics, and edit video.
  • Strong portfolio showcasing direct response ads that drove measurable conversions.
  • Deep, hands-on experience with Meta Ads Manager, Google Ads, TikTok Ads, YouTube, and Reddit.
  • Advanced proficiency in AI-native production workflows.
  • Strong artistic palette with expertise in typography, visual hierarchy, and color theory.
  • Systems thinking ability to audit and optimize the full conversion journey.
  • Professional-level English communication skills.
  • Available to work during U.S. business hours.

Responsibilities

  • Personally produce 15-30 ad variants per week across static, short-form video, and copy.
  • Write and manage high-converting ad copy including hooks, headlines, and CTAs.
  • Design visually compelling assets natively in Figma and edit short-form video ads.
  • Actively use AI tools for ideation, production, and scaling of ad concepts.
  • Execute platform-specific creative strategies across Meta, Google, TikTok, YouTube, and Reddit.
  • Monitor daily performance metrics such as CTR, CPA, ROAS, and CVR to iterate on creative output.
  • Audit full-funnel conversion paths to ensure alignment between ad promises and landing page experiences.
  • Propose and prototype landing page layout, copy, and offer changes based on data insights.
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