Senior Performance Marketing Manager

New
O
OutreachAI Revenue Platform
Remote within the USFull-TimeSenior
Salary not disclosed
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Job Details

Experience
7+ years
Required Skills
Salesforce

Requirements

  • 7+ years of experience in growth marketing or performance marketing.
  • Demonstrated history of delivering measurable results through performance marketing.
  • Proficiency with Google, YouTube, LinkedIn, and Bing platforms.
  • Hands-on experience with CRM systems such as Salesforce.
  • Experience using AI-powered tools for media optimization, performance diagnostics, and audience segmentation.
  • Strong proficiency with analytics tools and platforms.
  • Exceptional communication and organizational skills.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Experience building ABM segments and campaigns (strongly preferred).

Responsibilities

  • Lead cross-functional partnership between Marketing and Operations to develop audience strategy, segmentation, and scalable performance marketing programs.
  • Manage and optimize paid campaigns across various channels, including YouTube, Google Ads, Bing Ads, Display, LinkedIn, Meta and Connected TV (CTV).
  • Lead the development and execution of new channel and campaign experiments to identify scalable growth opportunities.
  • Manage budget tracking, performance goals, and cross-functional collaboration to achieve business results.
  • Monitor key performance metrics including spend, revenue, return on ad spend (ROAS), and budgets.
  • Collaborate with creative, product marketing, and sales teams to develop high-performing ads.
  • Manage agency partners and maintain direct platform execution capabilities.
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