Marketing Operations Specialist
New
A
Alfred MusicMusic Technology
Louisville, Colorado, United StatesFull-TimeMiddle
Salary$68,550 - $114,250
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Job Details
- Experience
- 3+ years
- Required Skills
- SQLBusiness IntelligenceHTMLCSSMicrosoft ExcelHubSpot
Requirements
- 3+ years in marketing operations, with hands-on HubSpot administration as a system owner.
- Proficiency with HubSpot Marketing Hub and Sales Hub.
- Experience building reports and dashboards in a BI tool such as Sigma, Looker, Tableau, or Power BI.
- Experience working with warehouse data like Snowflake or BigQuery.
- Advanced proficiency in GA4, Google Tag Manager, and Excel or Google Sheets.
- Experience troubleshooting data flow between marketing, CRM, ecommerce, and product systems.
- Experience with A/B and multivariate testing and AI tools such as Claude Cowork or OpenAI Codex.
- Working knowledge of HTML and CSS for email templates and landing pages.
- Experience with CMS platforms.
- Understanding of SaaS business models and the customer lifecycle.
- Strong project management skills and a track record of delivering on time.
- Clear written and verbal communication skills.
Responsibilities
- Serve as primary administrator and system owner for HubSpot, including Marketing Hub, Sales Hub, and CMS.
- Build and maintain workflows, lead nurture programs, and manage HubSpot data architecture.
- Own campaign and attribution setup, including UTM governance and multi-touch attribution reporting.
- Develop and maintain lead scoring and qualification models to prioritize sales outreach.
- Build and maintain reports and dashboards in HubSpot, Google Analytics, and Sigma.
- Reconcile data across GA4, Google Search Console, HubSpot, and the data warehouse.
- Partner with marketing teams to execute multi-channel campaigns and run A/B and multivariate tests.
- Identify process inefficiencies and implement solutions to streamline workflows.
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