Manager, Product Marketing
New
J
JobgetherSaaS / Technology
CanadaFull-TimeManager
Salary120,000 - 170,000 USD per year
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Job Details
- Experience
- 10+ years of professional experience
- Required Skills
- People ManagementStakeholder managementSaaS
Requirements
- 10+ years of professional experience, ideally with significant experience in Product Marketing within a SaaS or technology environment.
- 3–5 years of experience in a supervisory or people-management role.
- Bachelor’s degree or post-secondary diploma in Engineering, Business, Marketing, Computer Science, or a related discipline.
- Strong understanding of product development, go-to-market strategy, positioning, messaging, and marketing principles.
- Demonstrated ability to analyze market trends, customer needs, competitive landscapes, and business data.
- Experience creating sales enablement tools, training programs, and product materials.
- Strong analytical skills and the ability to interpret performance data.
- Deep understanding of customer needs and pain points.
- Proven experience developing and optimizing product marketing processes and frameworks.
- Strong competitive intelligence and differentiation skills.
- Excellent stakeholder management and communication skills.
- Innovative and creative mindset with the ability to develop differentiated marketing campaigns.
Responsibilities
- Lead and mentor a team of Product Marketing Managers, providing coaching, feedback, and career development.
- Own go-to-market strategies for the assigned product portfolio, coordinating cross-functional teams to support successful launches and market growth.
- Guide the development of clear, differentiated, and compelling product positioning and messaging frameworks.
- Collaborate closely with Product Managers and Engineering teams to ensure the marketing organization understands product capabilities and upcoming releases.
- Lead the development of sales enablement programs, training, tools, and resources for sales teams.
- Establish and improve scalable product marketing processes, standards, and ways of working.
- Analyze market trends, customer needs, competitive landscapes, and performance data to inform strategic decisions.
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