Digital Marketing & CRM Specialist (HubSpot)

New
T
TwoconnectDigital Marketing
Pasig, Metro Manila, Philippines, Mon - Fri: 7:00 AM – 4:00 PM PHTFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
Minimum 5+ years' experience
Required Skills
Google AnalyticsSEODigital MarketingWordPressHubSpot

Requirements

  • Bachelor's degree in Marketing, Communications, Business, IT, or related field.
  • Minimum 5+ years of experience in digital marketing, CRM, or marketing automation.
  • Hands-on experience with HubSpot (workflows, automation, landing pages, reporting).
  • Proven experience managing WordPress websites and implementing SEO best practices.
  • Proficiency with Google Analytics 4 for performance tracking and analysis.
  • Solid understanding of lead generation, email marketing, and customer journeys.
  • Strong organizational, analytical, and communication skills.
  • Experience with Google Ads or other paid media platforms preferred.
  • Experience supporting B2B marketing preferred.

Responsibilities

  • Manage and maintain HubSpot CRM, workflows, forms, landing pages, and email campaigns.
  • Maintain CRM data quality, audience segmentation, and campaign reporting.
  • Update and manage WordPress website content, blogs, and landing pages.
  • Perform SEO optimization, content publishing, and website performance tracking.
  • Execute campaign tracking, attribution, and conversion reporting using Google Analytics 4.
  • Support lead generation across paid, organic, and account-based marketing channels.
  • Collaborate with internal teams on campaign execution and digital content accuracy.
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