E-Commerce Coordinator

PairedDTC E-commerce

BrazilFull-TimeMiddle

Salary not disclosed

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Job Details

5+ years of experience in DTC e-commerce, e-commerce strategy, CRO, or a related role.
Strong hands-on experience with Shopify and Shopify storefront management.
Experience with subscription-based DTC brands.
Proven experience building landing pages for paid traffic.
Strong understanding of conversion rate optimization and funnel strategy.
Experience with A/B testing and CRO tools.
Strong understanding of DTC e-commerce customer journeys and acquisition.
Good eye for brand design, visual hierarchy, and conversion-focused UX.
Experience using AI tools for landing page design/development, such as Claude Code, Cursor, or Codex.
Ability to work closely with creative, marketing, and growth teams.
Strong analytical and problem-solving skills with a test-and-learn mindset.

Build and optimize Shopify landing pages for paid advertising campaigns.
Translate ad creative and messaging into compelling landing page experiences.
Continuously test and improve pages based on CRO principles, analytics, and performance data.
Partner with the Creative Strategist to align ad-to-page messaging, design, and offers.
Support new product launches, including go-to-market strategy, landing pages, and funnels.
Develop and optimize customer acquisition funnels from creative through purchase.
Manage and improve the Shopify storefront, including merchandising, content, and conversion-focused updates.
Leverage AI coding/design tools such as Claude Code, Cursor, or Codex to build and iterate landing pages.
Identify opportunities to improve conversion rate, customer experience, and revenue per visitor.
Support the optimization of subscription, affiliate, and wholesale customer journeys.

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