Director of B2B Marketing & Sales Enablement

New

Health-E CommerceHealth Benefits, E-commerce

100% remote within the United States, Must be able to work EST hoursFull-TimeDirector

Salary$130,000 - 160,000

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Job Details

Experience: Minimum of 8+ years of experience in B2B or B2B2C sales enablement, commercial L&D, revenue operations, or closely related roles, with at least 4+ years leading teams.
Required Skills: Project ManagementData AnalysisCRM

8+ years of experience in B2B/B2B2C sales enablement, commercial L&D, or revenue operations.
4+ years of experience leading teams.
Experience in healthcare, digital health, or health benefits (e.g., HSAs/FSAs).
Track record building or scaling enablement in high-growth, investor-backed environments.
Strong understanding of complex, multi-stakeholder sales cycles.
Demonstrated ability to design and measure end-to-end enablement programs.
Hands-on experience with CRM, LMS/LXP, content management, and conversation intelligence tools.
Experience in e-commerce, marketplace, or retail-adjacent environments.
Background in instructional design or learning experience design.
Familiarity with AI-enabled tools for content and knowledge management.
Bachelor's degree in Business, Marketing, Education, Healthcare Administration, or related field.

Define and own a multi-year sales enablement strategy aligned to growth plans and channel strategy.
Build, lead, and develop a high-impact enablement team covering training, events, and B2B marketing.
Design and own role-based onboarding and curricula for B2B sales and partner success teams.
Manage the creation and governance of sales content, playbooks, and partner-facing materials.
Partner with sales leadership to standardize processes and integrate sales methodologies.
Utilize data analytics and BI to link enablement programs to commercial outcomes like win rates and revenue.

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