Account-Based Marketing Manager
New
N
NcontractsFinTech SaaS
RemoteFull-TimeManager
Salary$100K - $120K
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Job Details
- Experience
- 2+ years
- Required Skills
- SalesforceHubSpot
Requirements
- 2+ years of experience in B2B marketing with account-based marketing as a primary discipline.
- Hands-on, daily operational experience with 6sense or a closely comparable enterprise ABM platform.
- Practical experience using Clay or similar tools to enrich account data and automate outbound plays.
- Proven track record running paid LinkedIn campaigns and managing display ad audiences.
- Experience managing direct gifting programs such as Sendoso.
- Strong sales empathy with experience collaborating directly with BDRs and AEs.
- Familiarity with HubSpot and Salesforce for lead routing, reporting, and campaign tracking.
- Analytical mindset capable of translating platform analytics into performance updates.
- Strong project management skills with the ability to manage multiple campaign deadlines.
Responsibilities
- Manage the 6sense ecosystem including keyword universe, buying stage configurations, and predictive scoring models.
- Build and update dynamic target account lists using intent, firmographic, and technographic filters.
- Ensure account segments sync between 6sense, Salesforce, and LinkedIn Campaign Manager.
- Design and execute multi-touch ABM campaigns across display advertising, LinkedIn, and direct gifting.
- Coordinate with demand generation to run pipeline acceleration and competitive takeout plays.
- Partner with BDRs and AEs to provide account briefings, training, and actionable intent data insights.
- Track and report on ABM velocity metrics and maintain program dashboards.
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