User Acquisition Manager

New
M
Mode MobileMobile Technology
We are a 100% remote-first, global company.Full-TimeMiddle
SalaryA competitive compensation package.
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Job Details

Experience
1-4 years of hands-on experience
Required Skills
Artificial IntelligenceGoogle AnalyticsTableauMicrosoft ExcelLooker

Requirements

  • Bachelor's degree in marketing, communications, or equivalent experience.
  • 1-4 years of hands-on experience managing seven-figure monthly mobile app ad budgets.
  • Proven track record of achieving target KPIs in a mobile-first environment.
  • Expertise in App Store Optimization (ASO), including keyword strategy and competitive positioning.
  • Fluent in Excel and Google Sheets.
  • Proficiency with tools such as Mixpanel, Google Analytics, Looker, Tableau, and Singular.
  • Experience with MMPs and performance marketing attribution.
  • AI-native mindset with ability to build and iterate on AI-driven workflows.
  • Strong analytical skills with a focus on data-driven growth.
  • Self-starter with excellent communication skills and attention to detail.

Responsibilities

  • Plan, launch, and optimize UA campaigns across Meta, Google UAC, TikTok, and programmatic DSPs.
  • Manage pacing, spend efficiency, and KPI performance including CPI, CPA, and LTV.
  • Lead ASO strategy, including keyword optimization and store listing positioning.
  • Collaborate with creative teams on ad concepts and messaging tailored to app monetization models.
  • Analyze campaign performance to generate actionable insights and identify new growth channels.
  • Develop AI-driven workflows for reporting, creative testing, or ASO monitoring.
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A competitive compensation package.
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