Motion & Graphic Designer
New
D
Directive ConsultingB2B Marketing
Remote - MexicoFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 1-3 years
- Required Skills
- Adobe Creative SuiteData AnalysisFigmaGraphic DesignA/B testing
Requirements
- 1-3 years experience in graphic design with a focus on performance-driven creative and CRO.
- 1 year experience with motion graphics.
- Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Experience with Figma.
- Basic video editing and motion graphics experience using Adobe Premiere Pro, After Effects, or similar tools.
- Strong understanding of performance marketing metrics like A/B Testing, CRO Analytics, and Heatmapping.
- Experience designing for performance-driven campaigns.
- Excellent communication and collaboration skills for cross-functional teamwork.
- Ability to manage multiple design projects simultaneously.
- Driven to stay updated on industry trends and emerging technologies like AI.
Responsibilities
- Craft compelling design assets such as ad sets and landing pages backed by data to drive improvement of digital marketing KPIs.
- Produce motion graphics and short-form video cutdowns optimized for social media platforms including LinkedIn, Instagram, and YouTube.
- Edit existing video assets into high-performing ad units tailored to platform specifications.
- Collaborate with media and content teams to align motion creative with audience insights and campaign goals.
- Maintain brand consistency while adapting creatively to different platforms.
- Design and implement A/B tests and experiments using CRO tools.
- Conduct user research, usability testing, and heat mapping analysis to validate design decisions.
- Iterate and refine designs based on feedback, data insights, and testing outcomes.
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