Associate Director of Advertising (DSP)
New
C
CommerceIQRetail Media AI
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 6+ years of professional experience, including 4+ years of deep, hands-on retail media DSP campaign management
- Required Skills
- Project ManagementAmazon RDSData AnalysisMicrosoft ExcelDigital Marketing
Requirements
- Bachelor's degree in Business, Marketing, Communications, Economics, or related field.
- 6+ years of total professional experience.
- 4+ years of deep, hands-on retail media DSP campaign management in agency, consulting, or large-brand settings.
- Experience across the retail media landscape, including Amazon, Walmart Connect, Walmart DSP, and Instacart.
- Experience managing multi-million dollar display budgets.
- Strong Excel skills and analytical approach to handling ambiguity.
- Proven experience presenting to and advising VP, SVP, and C-level executives.
- Excellent written and verbal communication skills.
- Strong project management instincts and a track record of retaining and renewing enterprise customers.
- Ability to travel.
Responsibilities
- Own Amazon DSP strategy and execution and extend it to full-funnel display and video across Walmart Connect, Walmart DSP, Instacart, and The Trade Desk.
- Lead conversations around advanced measurement by interpreting Amazon Marketing Cloud (AMC) and CommerceIQ marketing analyses.
- Build robust reporting structures aligned to client WBR, MBR, and QBR requirements.
- Drive and iterate test-and-learn strategies across the marketing portfolio.
- Partner with Customer Success Managers to ensure alignment between display, operations, and paid search.
- Serve as the senior liaison to partners like Amazon Advertising and Walmart Connect.
- Manage service escalations end-to-end and advise Sales on upsell and cross-sell opportunities.
- Mentor team members and develop playbooks to raise overall team performance.
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