Marketing Operations Specialist
New
S
ShipBobE-commerce Logistics
Remote in IndiaFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 2–5 years of experience
- Required Skills
- SQLMicrosoft Power BISalesforceTableauCRMHubSpot
Requirements
- Bachelor's degree in Business, Marketing, Analytics, Information Systems, Computer Science, or a related field.
- 2–5 years of experience in Marketing Operations, Revenue Operations, Business Analytics, or Marketing Analytics.
- Hands-on experience supporting Salesforce CRM.
- Experience with marketing automation platforms such as HubSpot or Marketo.
- Experience building dashboards and reports using Power BI, Tableau, Salesforce Reports & Dashboards, or similar BI tools.
- Strong analytical skills with the ability to translate complex data into actionable business insights.
- Experience supporting marketing attribution, lead lifecycle management, and funnel analytics.
- Experience supporting CRM administration, data quality, governance, and process optimization.
- Strong organizational skills and ability to manage multiple priorities.
- Excellent communication and stakeholder management skills.
- Intermediate SQL skills preferred.
- Experience in B2B SaaS, eCommerce, logistics, or high-growth technology companies preferred.
Responsibilities
- Support the administration, optimization, and ongoing maintenance of Salesforce, HubSpot, and other GTM systems.
- Support campaign operations including setup, quality assurance, taxonomy adherence, and performance measurement.
- Manage lead lifecycle, campaign member routing validation, and CRM data integrity initiatives.
- Assist with marketing attribution by validating data, improving accuracy, and supporting attribution reporting.
- Prepare, validate, and distribute Marketing and GTM Weekly Business Review (WBR) reporting.
- Build, maintain, and optimize dashboards and recurring reports across Salesforce, HubSpot, and Power BI.
- Monitor marketing funnel performance, campaign effectiveness, and key GTM KPIs.
- Perform data audits, governance, enrichment, and deduplication across Salesforce and HubSpot.
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