Product Manager - Acquisition

New
R
refurbedE-commerce marketplace
Candidates based in Europe (including UK)Full-TimeMiddle
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Product ManagementSEOData analytics

Requirements

  • 5+ years of product management experience, with meaningful time spent on SEO, organic growth, or marketplace/content discoverability.
  • Strong understanding of technical and content SEO: crawlability, indexation, site architecture, and internationalization.
  • Genuine curiosity about how AI is reshaping discovery, including LLM search, generative engine optimization, and agentic commerce.
  • Comfort working with product feeds and structured data (e.g., Google Merchant Center).
  • Channel-agnostic view of acquisition, understanding the interplay between organic and paid search.
  • Excellent analytical skills and experience with experimentation and performance measurement (e.g., Search Console).
  • Strong technical fluency in crawling, rendering, APIs, and technical trade-offs.
  • Excellent stakeholder management skills to align cross-functional teams.
  • Structured, outcome-oriented approach to product discovery and delivery.
  • Fluency with AI tools in daily work.

Responsibilities

  • Own the product vision, strategy, and roadmap for refurbed's organic acquisition, spanning SEO, AI discoverability (GEO), and agentic commerce.
  • Lead technical and content SEO across our 24 European markets, managing crawlability, indexation, and site structure.
  • Define and drive AI discoverability strategy to improve visibility in ChatGPT, Gemini, and AI Overviews.
  • Own product requirements for product feeds, ensuring the catalog is optimized for traditional shopping surfaces and agentic commerce.
  • Partner with Engineering, Data & Analytics, Brand & Marketing, Supply, and Legal to ship crawlable, well-structured experiences.
  • Use data and experimentation to prioritize high-impact opportunities and monitor performance metrics.
  • Analyze the interaction between organic and paid traffic to optimize the overall acquisition mix.
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