Agency Lead, GTM
M
MeasuredAd Tech, Measurement
Remote with NYC or West Coast proximityFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- Business DevelopmentCRM
Requirements
- 7+ years in partnerships, channel sales, or business development with a track record of generating revenue.
- Existing relationships across media agencies, holding companies, independent agencies, consulting firms, and major media platforms.
- Experience in partner pipeline generation and meeting specific pipeline targets.
- Ecosystem evangelism and enablement experience, equipping partners to refer and position products.
- Strong relationship management skills with a proactive, high-cadence communication style.
- Proficiency in pipeline forecasting and CRM discipline.
- Fluency in marketing measurement, ad tech, media mix modeling, or performance marketing.
- Deep literacy in the full-funnel media ecosystem and how stakeholders interact.
- Proximity to NYC or the West Coast for in-person partner engagement.
- Experience managing cross-functional feedback loops with Sales, CS, Marketing, and Product teams.
- Bachelor's degree or equivalent experience.
Responsibilities
- Achieve monthly and quarterly partner-sourced pipeline generation goals.
- Maintain a regular engagement cadence across partner commercial teams to stay top of mind.
- Equip partner sellers and consultants to position incrementality and refer opportunities.
- Activate lead sources across platforms, agencies, and consultancies.
- Drive awareness and enthusiasm for Measured that translates into warm introductions.
- Perform accurate pipeline forecasting and reporting on partner-sourced opportunities.
- Facilitate feedback loops to Sales, CS, Marketing, and Product teams.
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