Performance Strategist (Demand Gen)

Thrive DigitalDigital Marketing

Mexico (Remote), Monday - Friday 9AM-5PM (in your timezone, flexible hours)Full-TimeSenior

Salary510,000 - 612,000 MXN per year

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Job Details

Executed, planned, and maintained multi-channel, full-funnel performance marketing accounts of $200k+ USD media spend per month.
Proven track record of consistently positive ROI across platforms like Meta, Google Ads, YouTube, TikTok, and others.
Experience directly collaborating with and delegating to junior team members as a senior account manager.
Advanced analytical skills with visualization tools such as Google Sheets, Excel, Google Data Studio, or Tableau.
Experience managing performance media across diverse business verticals and sizes.
Responsible for pacing, forecasting, and reporting the impact of performance media on business goals.
Successfully managed client and stakeholder relationships via regular meetings and presentations.
Ability to communicate complex marketing concepts like incrementality, attribution, and business economics.
Expertise in giving feedback and addressing performance challenges proactively.

Lead research, media planning, and strategic roadmaps across mid-sized projects.
Mobilize internal teams and work alongside them from inception through execution and optimization.
Report to stakeholders on key performance indicators.
Lead high-impact client relationship drivers such as onboards and business reviews.
Proactively monitor client sentiment and address challenges and opportunities.
Provide constructive feedback to team members and mentor junior staff to support their professional development.
Optimize people and project allocation using business intelligence tools.
Collaborate with cross-functional support to drive departmental growth initiatives.

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