Performance Marketing Manager

New

Remote-first role within the United StatesContractManager

Salary60 USD per hour

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Job Details

5+ years of experience in performance marketing, ideally within eCommerce and lead generation environments
Strong hands-on expertise in Google Ads and Microsoft Ads, including Shopping campaigns, feed-based structures, and automated bidding strategies
Experience managing Meta Ads Manager campaigns across full-funnel acquisition (prospecting and retargeting)
Proficiency in GA4 and web analytics tools
Familiarity with BI tools such as Looker or Power BI
Demonstrated ability to use AI tools for marketing execution, reporting, analysis, and workflow optimization
Strong reporting skills with Excel and PowerPoint, including the ability to communicate insights clearly to stakeholders
Highly organized, detail-oriented, and capable of managing multiple priorities independently
Prior freelance, agency, or contract experience is strongly preferred

Manage day-to-day performance marketing operations across Google Ads, Microsoft Ads, and Meta Ads Manager, including prospecting and retargeting campaigns
Oversee budget allocation, bid strategy adjustments, and campaign optimization for both eCommerce and lead generation objectives
Execute structured testing programs, maintain documentation of experiments, and translate insights into actionable improvements
Leverage AI tools and automation to enhance reporting, analysis, copy iteration, and workflow efficiency
Produce clear, consistent performance reports and insights for internal stakeholders and leadership
Collaborate with internal teams to align campaign execution with broader marketing and business goals
Document processes, optimizations, and campaign learnings to ensure smooth knowledge transfer at contract completion

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