B2B Marketing Specialist
New
Almaty / TbilisiFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Fluent English and Russian
- Experience
- 3+ years
- Required Skills
- Project Management
Requirements
- 3+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment.
- Fluent in English and Russian.
- Proven track record in planning and executing successful product, service, or market launches.
- Deep understanding of multichannel marketing strategies and the full marketing mix.
- Demonstrated success in delivering commercially impactful marketing projects.
- Strong cross-functional collaboration and leadership skills.
- Proactive, open-minded, and results-driven professional.
- Willingness to travel across the region.
- Background in the security industry is a strong advantage (nice-to-have).
Responsibilities
- Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region.
- Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy.
- Lead B2B marketing initiatives in close collaboration with the Business Development Team, including promotions, trade shows, and certification programs.
- Monitor, analyze, and report on marketing campaign performance and financial outcomes to enhance efficiency and ROI.
- Develop, localize, and maintain marketing materials and tools while representing regional market needs.
- Oversee the implementation of marketing policies within the distribution network.
- Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team.
- Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities.
- Collaborate closely with partner marketing, product, and sales teams to drive sustainable sales growth.
- Coordinate across internal and external stakeholders to ensure consistent communication and seamless execution.
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