Gerente de Marketing
New
BrazilFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- English
- Required Skills
- Project ManagementAgile methodologiesStakeholder managementCRMData analytics
Requirements
- Degree in Marketing, Communications, Public Relations, Advertising, or related fields.
- Proven experience in marketing leadership roles, especially managing Growth, Social Media, and Performance teams.
- Strong background in building and managing marketing funnels, including always-on and conversion-focused campaigns.
- Advanced analytical skills with the ability to interpret data and drive strategic marketing decisions.
- Experience with marketing automation tools, CRM systems, and performance analytics platforms.
- Familiarity with agile methodologies (Scrum or similar) applied to marketing project management.
- Strong strategic thinking combined with hands-on execution capability in fast-paced environments.
- Excellent leadership, communication, and stakeholder management skills.
- Experience in marketing project management and workflow organization.
- Intermediate or advanced English proficiency.
Responsibilities
- Lead and develop the marketing organization, including Social Media, Growth, Content teams, and external partners.
- Design and execute integrated marketing strategies focused on acquisition, conversion, retention, and overall business growth.
- Build and optimize marketing funnels, including always-on campaigns and structured customer journeys.
- Develop and implement automation flows and CRM-based strategies to improve engagement and lifecycle marketing performance.
- Analyze marketing metrics and performance indicators, translating insights into actionable growth strategies.
- Collaborate closely with Product, Sales, and Content teams to ensure strategic alignment and business impact.
- Manage brand positioning and ensure consistency across campaigns, communications, and growth initiatives.
- Oversee partnerships with external agencies, including press relations and marketing vendors.
- Lead planning and execution of performance-driven campaigns, ensuring scalability and measurable results.
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