Field Marketing Manager
New
RomaniaFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- English, French
- Experience
- 3–5 years
- Required Skills
- Project ManagementDigital MarketingCRMData analytics
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 3–5 years of experience in B2B field marketing, ideally within SaaS, data, or technology-driven environments.
- Proven ability to design and execute multi-channel regional marketing strategies.
- Strong experience with marketing automation platforms and CRM tools.
- Excellent project management skills.
- Strong communication skills in English and French.
- Hands-on experience with digital marketing channels (email, social media, content localization).
- Familiarity with MarTech ecosystems and analytics tools.
- Willingness to travel approximately 30% across the region.
Responsibilities
- Act as the primary marketing interface for regional sales teams in the UK and Southern Europe.
- Develop and execute regional marketing plans in collaboration with sales leadership and global marketing teams.
- Lead and coordinate field marketing initiatives including events, webinars, digital campaigns, email programs, and account-based marketing activities.
- Support and enable SDR and sales teams to effectively leverage marketing content and programs.
- Adapt global campaigns and messaging for local markets.
- Manage end-to-end execution of regional events, including trade shows and partner engagements.
- Drive customer advocacy initiatives and community engagement.
- Collaborate with PR, influencer, and demand generation teams.
- Monitor, analyze, and report on marketing performance and ROI.
- Own regional marketing budgets and resource allocation.
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