PPC Director

New
United StatesFull-TimeDirector
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Google AnalyticsMarketing

Requirements

  • 5+ years of experience managing PPC campaigns (Google Ads, Meta Ads, Amazon PPC, etc.)
  • Strong analytical skills with a data-driven mindset
  • Experience with conversion tracking, remarketing, and audience segmentation
  • Knowledge of bid strategies, ad copy best practices, and landing page optimization
  • Ability to manage multiple campaigns and deliver results in a fast-paced environment
  • Familiarity with Google Analytics, Google Tag Manager, and PPC automation tools

Responsibilities

  • Develop, implement, and optimize PPC campaigns across Google Ads, Meta, Amazon, and other platforms
  • Conduct keyword research, A/B testing, and performance analysis to improve ad effectiveness
  • Monitor KPIs, analyze data, and adjust bidding strategies to maximize ROI
  • Collaborate with content, design, and strategy teams to create high-converting ad creatives
  • Stay ahead of industry trends and leverage new opportunities for campaign growth
  • Generate detailed performance reports and provide actionable insights to clients and stakeholders
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